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Immersive product analytics. Designed for VR & AR, built for you!

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Talking VR analytics with Adam Draper of Boost VC

By | on 07, Feb 2018 |   Insights Product

I had the pleasure of being interviewed by Adam Draper, one of the most optimistic and forward-thinking investors in the virtual reality (VR) space. Listen to Season 2, Episode 18 of the Boost VC podc[...]

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Observer Analytics: Why we’re excited about VR after CES 2018

By | on 16, Jan 2018 |   Insights

Every year, we see the Virtual Reality ecosystem continue to develop and mature — convincing professionals, enthusiasts, and critics alike that the newest VR technologies are moving us closer and clos[...]

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Version 0.3.0 - Design Update

By | on 10, Jan 2018 |   Engineering

New Year, New Dashboard

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VR metrics need to adapt to the state of the market

By | on 22, Dec 2017 |   Insights

TL;DR — In these early days of VR, weekly retention is more telling than daily retention.

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Virtual Reality NEEDS specialized analytics to succeed!

By | on 20, Nov 2017 |   Insights

The topic of making “data driven” or “data informed” decisions has been increasing in relevance over the last decade. A company’s ability to utilize quantitative input allows them to make educated, un[...]

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Version 0.2.0 - Segments

By | on 16, Nov 2017 |   Engineering

Hey there! This is our first patch note, and we're excited to be on this journey with you. The main focus of this update is our new segmenting capabilities, which we hope will make it easier for you t[...]